Cookie Notice

 

This Cookie Notice (“Notice”) sets out how Allison Baby UK Limited (“we” or “us”) uses and categorizes cookies and other tracking technologies through our website (https://gracobaby.eu/uk). We are committed to ensuring that your privacy is protected, and this website respects the extent of your consent given via the Cookie Settings page, or the cookie banner which is displayed at the bottom of the page when you visit our website. This Cookie Notice should be read alongside our Privacy Notice, which explains how we use personal information.

We may change this Notice from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. We aim to notify you of any significant changes by way of a notice on our website or by contacting you directly when reasonably possible.

If you have any questions about this Cookie Notice, please feel free to contact us at [email protected].

 

What are cookies?

 

Cookies are small files that are placed on your computer or mobile device by a website when you visit it. They contain details of your browsing history on that website and distinguish you from other users. Cookies send data back to the originating website on each subsequent visit or allow another website to recognise the cookie. Cookies serve the purpose of making our website function in more user friendly and effective ways, and in order to tailor the website operations to your needs and preferences, analyze website usage and generally improve your online user experience.

Although this notice refers to the general term ‘cookie’, it also applies to similar tracking technologies that we use (such as ‘web beacons’, ‘clear GIFs’ and ‘pixel tags’).

You can find out more about cookies at www.allaboutcookies.org.

 

Why do we use cookies?

 

We use cookies to:

  • Let you navigate and do things on our website. In other words, some cookies are necessary for our website to function.
  • Collect statistics – the information collected by cookies enables us to improve the website through usage figures and patterns. For example, to see which pages of the website are the most popular and how users are interacting with them.
  • Analyse how individuals interact with us so we can improve our services.
  • Ensure that our website is secure – for example, to make sure that personal information that you give to us does not fall into the wrong hands.
  • Suggest content for you based on the pages of our website you have previously visited.
  • Allow our advertising partners to show you content on other sites based on how you use our website.

 

Types of cookies used

 

Our website uses the following types of cookies and storage objects:

  • Our website uses transient cookies, which will be deleted once you close your browser. Session cookies, which fall into the category of transient cookies, enable our website to identify different requests from your browser during the same session. Your device can be recognized once you return to our website. Session cookies will be deleted once you log out of your customer account with our website and/or close your browser.
  • Our website uses persistent cookies. Persistent cookies expire or get automatically deleted after a set period; the duration differs depending on the specific cookie (see further details about the duration of specific cookies on our website in Section 5 below).
  • Our website uses cookies to identify you on future visits if you registered a customer account with us. This avoids you having to log-in again every time you visit our website.
  • Our website uses so-called HTML5 Storage Objects, that are saved on your device. These objects store data independently from your browser and have no preset expiry/deletion date.

 

Categories of cookies used

 

We differentiate between cookies that are necessary for the website’s technical features (also known as operational necessity cookies) and optional cookies. To enable you to select your cookie preferences when you visit our website, we provide you with the option to reject the use of cookies which do not fall under the Operational Necessity, or “Essential” category via our Cookie Settings page (available here). You can choose to accept or reject cookies in the Statistics and Performance, Marketing and Personalization and Convenience categories by clicking the corresponding button on the Cookie Settings page. You cannot opt-out of our use of Essential cookies, since these are necessary for the functioning of our website.

 

Essential cookies

 

  • The cookies in the operational necessity or “essential” category are necessary for the operation of the website. Furthermore, these cookies allow us to recognize whether you wish to remain logged in to your profile so that we can provide our services to you more quickly on your next visit to our website. You may disable these by changing your browser settings, but this may affect how the website functions.
  • Cookies of this category expire after 10 years at the latest.

 

Marketing and personalization cookies

 

  • The cookies in the marketing and personalization category are used to display personalized advertising to you, as well as other content in line with your interests. e.g., products that are especially relevant to you.
  • Cookies of this category expire after 4 years at the latest.

 

Statistics and performance cookies

 

  • We collect anonymized data by cookies in the statistics and performance category for statistics and analysis so that we can continue to improve our offering and website. For example, these cookies allow us to determine visitor numbers and the effect of certain pages of our website and to optimize our content.
  • Cookies of this category expire after 2 years at the latest.

 

Convenience cookies

 

  • If you consent to this category, you consent to the transfer of certain information to Google and Vimeo and the use of cookies related to the services Google Maps and embedded videos hosted on YouTube and Vimeo used by our website.
  • Please refer to Google’s data protection overview and declaration at https://policies.google.com/privacy?hl=en regarding the expiry of cookies of this category.
  • Please refer to Vimeo's data protection overview and declaration at https://vimeo.com/privacy regarding the expiry of cookies of this category.
  •  Other cookies of this category expire after 48 hours at the latest.

 

Which cookies do we use?

 

The table below provides more information about what cookies we use and why.

Name of Cookie

Provider

Type of Cookies

Purpose

Duration

PHPSESSID

Magento

Essential

To store the logged in user's username and a 128bit encrypted key. This information is required to allow a user to stay logged in to a web site without needing to submit their username and password for each page visited. Without this cookie, a user is unable to proceed to areas of the web site that require authenticated access.

1 Hour

private_content_version

Magento

Essential

Appends a random, unique number and time to pages with customer content to prevent them from being cached on the server.

10 Years

persistent_shopping_cart

Magento

Essential

Stores the key (ID) of persistent shopping cart to make it possible for an unregistered shopper to restore their cart.

10 Years

form_key

Magento

Essential

A security measure that appends a random string to all form submissions to protect the data from Cross-Site Request Forgery (CSRF).

I Hour

store

Magento

Essential

Tracks the specific store view / locale selected by the shopper.

1 Year

login_redirect

Magento

Essential

Preserves the destination page the customer was navigating to before being directed to log in.

Session 

mage-messages

Magento

Essential

Tracks error messages and other notifications that are shown to the user, such as the cookie consent message, and various error messages, The message is deleted from the cookie after it is shown to the shopper.

24 hours

mage-cache-storage

Magento

Essential

Local storage of visitor-specific content that enables e-commerce functions.

24 Hours

mage-cache-storage-section-invalidation

Magento

Essential

Forces local storage of specific content sections that should be invalidated.

24 Hours

mage-cache-sessid

Magento

Essential

The value of this cookie triggers the cleanup of local cache storage.

24 Hours

product_data_storage

Magento

Essential

Stores configuration for product data related to Recently Viewed / Compared Products.

24 Hours

user_allowed_save_cookie

Magento

Essential

Indicates if the shopper allows cookies to be saved.

1 Year

mage-translation-storage

Magento

Essential

Stores translated content when requested by the shopper.

Session

mage-translation-file-version

Magento

Essential

Stores the file version of translated content.

Session

section_data_ids

Magento

Essential

Stores customer-specific information related to shopper-initiated actions such as display wish list, checkout information, etc.

24 Hours 

mage-banners-cache-storage

Magento

Essential

Stores banner content locally to improve performance.

Session

__cf_bm

Cloudflare

Essential

This cookie is part of Cloudflare’s Bot Management service and helps manage incoming traffic that matches criteria associated with bots.

30 Minutes

__cfduid

Cloudflare

Essential

Cookie associated with sites leveraging CloudFlare, used to speed up page load times. According to CloudFlare this cookie is used to override any security restrictions based on the IP address the visitor is coming from, and does not contain any user identification information.

1 Month

__cfruid

Cloudflare

Essential

This cookie is related to rate limiting policies, which enable us to control traffic to an API, to prevent the API from becoming overwhelmed.

Session

X-Magento-Vary

Magento

Essential

Facilitates caching on the server to make pages load faster.

1 Hour 

recently_viewed_product

Magento

Essential

Stores product IDs of recently viewed products for easy navigation.

24 Hours 

recently_viewed_product_previous

Magento

Essential

Stores product IDs of recently previously viewed products for easy navigation.

 24 Hours

recently_compared_product

Magento

Essential

Stores product IDs of  any products that you have recently compared.

 24 Hours

recently_compared_product_previous

Magento

Essential

Stores product IDs of previously compared products for easy navigation.

 24 Hours

_ga

Google Analytics

Statistics and Performance

Used to distinguish users.

2 Years

_gid

Google Analytics

Statistics and Performance

Used to distinguish users.

24 Hours

_gat

Google Analytics

Statistics and Performance

Used to throttle request rate.

1 Minute

_gat_gtag_[property_id]

Google

Statistics and Performance

Used to analyse visitor browsing habits, flow, source and other information.

1 Minute

_help_center_session

Zendesk

Statistics and Performance

Session for Zendesk's Guide.

Session 

_sp_id.bb15

Vimeo 

Convenience

Used by video players to remember where you are in a video so that if playback is interrupted (for example, by losing your internet connection) then you can get right back to where you left off.

48 Hours

_sp_ses.bb15

 Vimeo

Convenience

Measures anonymous click behaviour on the website and traffic to the website to improve user experience.

30 Minutes

 

Accepting cookies

 

By clicking ‘Accept all cookies’ in the cookie banner or the relevant accept tabs in the Cookie Settings page when you visit the website you consent to our use of cookies as updated from time to time. In particular, you consent to cookies being stored on your computer or mobile device (unless rejected or disabled by your browser). You also have the option to ‘Reject non-essential cookies’ so that you reject all non-essential cookies. We also offer you the ability to reject specific non-essential cookies in the Cookie Settings page. 

 

How to identify, delete, and/ or reject cookies by using your browser settings

 

  • For a comprehensive and up-to-date summary of every cookie and third-party accessing your web browser (through our website or otherwise), we recommend installing a web browser plugin built for this purpose or made available through your browser’s developer tools. Each browser is slightly different so we would recommend leveraging your browser’s help menu to learn more about how you can view cookies.
  • You may always delete cookies manually using the settings of your browser. You may change the settings of your browser according to your preferences, i.e. to reject third-party cookies or all cookies. However, note that if you do so, you might not be able to use all functions of our website.
  • Whether or not HTML5 Storage Objects will be deleted when you manually delete cookies by using the settings of your browser, depends on your browser and its version. Usually, you are able to avoid HTML5 Storage Objects being saved onto your device by disabling cookies in your browser settings and/or using “private mode.”
  • We recommend cleaning up your browser history and cookies manually on a regular basis.

Click on the links below to find out how to change your cookie settings in:

You can also opt out of receiving cookies on the website for Google Analytics by visiting https://tools.google.com/dlpage/gaoptout.

You can view or adjust your cookie preferences for this site at any time through the Cookie Settings page.

 

This Notice was last updated on January 4, 2022.